FOX news for Britain?

Seriously, as the BBC and the Guardian have demonstrated over the last few years, this really isn't necessary:

Rival efforts are under way to launch a Fox News-style opinionated current affairs TV station in Britain to counter the BBC. 

One group is promising a news channel “distinctly different from the out-of-touch incumbents” and has already been awarded a licence to broadcast by the media regulator, Ofcom, under the name “GB News”. 

Its founder has said the BBC is a “disgrace” that “is bad for Britain on so many levels” and “needs to be broken up”. 

A rival project is being devised in the headquarters of Rupert Murdoch’s British media empire by the former Fox News executive David Rhodes, although it is unclear whether it will result in a traditional TV channel or be online-only. 

Both are pitching to a perceived gap in the market for opinionated video output fuelled by growing distrust of the BBC among some parts of its audience, especially on the political right over culture war issues such as Brexit and whether Rule, Britannia! should be sung at the Last Night of the Proms.

Obviously, this will greatly improve the quality of journalistic discourse in Britain.

The BBC and the Guardian will doubtlessly respond to a challenge from the gutter-right by providing high quality, impartial and balanced news.

No way it would be dragged further and further to the trash heap.

We already have the Mail, which supplies plenty of bias and bile in print form.  Why the need to add 'opinionated video'; or is it a tacit admission that a substantial part of the target demographic aren't capable of reading the hate speech and propaganda of the Mail and the Sun?