Sunday, 9 December 2012

Wither now, Labour? Part Two


What is the Labour Party to do?

I've been aching for a sharper, clearer, leftier message since 2008.

Since 2011, the position has changed somewhat, since the Greens made good on their earlier promise and seem to be absorbing Labour's cast off votes on the left - bleeding that way isn't such a concern - in fact, the more crackpot lefties go to the Greens the better, as it makes the (already unlikely) prospect of the Greens working with National even more remote.

The problem for Labour is the stay at homes and the contestable centre.  Right now, the latter is colonised by Charming Johnnie and the latter, well, their staying at home.

I wonder if a caution-to-the-winds strategy might work.  Tell people it is time to face up to the hard realities and Stuff That Needs To Be Done.

Say it is time for decisive action on climate change, poverty, housing and whatever.  Say that New Zealanders never got anywhere by putting off to tomorrow what can be done today.  That it will hurt, but so does  the austerity National are offering - and at least Labour can offer the promise of a brighter future.

Run under a "Let's get started" slogan.  It might appeal to people a bit more that the current various shades of light blue being offered (with one reddish splodge which is Kiwi Build).

Or it might be disastrous.

But remember how exciting it was in 2011 when Labour actually announced some difficult, challenging policies - and their vote went up?

I think there are a lot of people out there that realise Stuf Needs To Be Done, that it is Down To Us and no amount of charm or glib phrases will stop it hurting.  Let's Get Started!

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